Our Mission for Athletes
INSPIRE
Ignite the fuel inside each athlete to BELIEVE they can break barriers to unlock their full potential.
ENCOURAGE
Support and self-motivate all athletes to be consistent in their process, always moving forward.
BUILD
Learn and grow by applying the mindset that works for you along with the character of who you are.
Protect the Pursuit
most athletes keep it simple with what they want out of their athletic journey
1) Enjoy, be fulfilled and have meaning in their efforts
2) Trust themselves in competition
3) See themselves make progress and improve
4) Have a strong, genuine and authentic support system
5) Be a part of something bigger than themselves
At The Formula, our priority is the well-being and success of every individual we encounter. We strive to support athletes in overcoming challenges, focusing solely on their advancement while protecting what they care about most within their pursuits.
Recognizing the uniqueness of each athlete and their personal definition of success, we aim to understand their desires fully and meet them at their current stage. Our coaches adopt a supportive, non-judgmental, and collaborative approach, empowering individuals to make informed choices while respecting their autonomy.
Through open, honest conversations and tailored guidance, we foster trust and vulnerability, allowing athletes to grow authentically. Embracing imperfection, we encourage openness and effort from our athletes, ensuring our guidance aligns seamlessly with their journey.
